The current research has been carried out with the aim of identifying and prioritizing effective factors in the development of rural tourism in Ilam province. The approach of this research is mixed exploratory (qualitative-quantitative) and the method of collecting information in this library and field research. In the qualitative phase, the statistical population consists of rural tourism experts consisting of experienced university professors and tourism sector activists and managers who have sufficient knowledge and experience about rural tourism, and in the quantitative phase of tourists, native people. In the qualitative phase, 15 experts were selected by the snowball method and interviewed with them, and the qualitative data was analyzed using the theme analysis method. In the quantitative stage, the number of 384 tourists and local people was determined as the sample size using Cochran's formula and stratified sampling method. The research questionnaire was created by the researcher and taken from the opinions of experts, whose face and content validity and Cronbach's alpha reliability were confirmed. The findings indicated that 5 main categories and 20 sub-categories were identified as effective factors in the development of rural tourism in Ilam province. Also, the results showed that, by using the fuzzy TOPSIS technique, sufficient monitoring and effective control levers regarding the improvement, repair and maintenance of the first rank, business boom with the development of commercial tourism and training and generalization of communication methods in the second rank tourism areas.
Ghasemnezhad, G., saeiorsi, I., & Aghajanimersa, H. (2022). Identifying and prioritizing effective factors in the development of rural tourism in Ilam province using TOPSIS method. Political Sociology of Iran, 4(4), 840-868. doi: 10.30510/psi.2022.365584.4071
MLA
Gholamreza Ghasemnezhad; iraj saeiorsi; hosein Aghajanimersa. "Identifying and prioritizing effective factors in the development of rural tourism in Ilam province using TOPSIS method". Political Sociology of Iran, 4, 4, 2022, 840-868. doi: 10.30510/psi.2022.365584.4071
HARVARD
Ghasemnezhad, G., saeiorsi, I., Aghajanimersa, H. (2022). 'Identifying and prioritizing effective factors in the development of rural tourism in Ilam province using TOPSIS method', Political Sociology of Iran, 4(4), pp. 840-868. doi: 10.30510/psi.2022.365584.4071
VANCOUVER
Ghasemnezhad, G., saeiorsi, I., Aghajanimersa, H. Identifying and prioritizing effective factors in the development of rural tourism in Ilam province using TOPSIS method. Political Sociology of Iran, 2022; 4(4): 840-868. doi: 10.30510/psi.2022.365584.4071
)